Exam Name: Marketing Cloud Intelligence Accredited Professional Exam
Certification Provider: Salesforce
Corresponding Certification: Accredited Professional Certification
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Updated: Oct 12, 2026
No. of Questions: 64 Questions & Answers
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- Total Questions: 64
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- Total Questions: 64
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Salesforce Marketing-Cloud-Intelligence Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Marketing Cloud Intelligence Accredited Professional Exam |
| Exam Number: | AP-215 |
| Available Languages: | English |
| Exam Duration: | 90 minutes |
| Real Exam Qty: | 45 |
| Passing Score: | 60% |
| Exam Price: | USD 150 |
| Exam Format: | Scenario-based questions, Multiple Choice |
| Recommended Training: | Marketing Cloud Intelligence Curriculum (Salesforce Trailhead) |
| Exam Registration: | Salesforce Certification Registration |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored (Kryterion / Webassessor or Pearson VUE depending on region) |
| Pre Condition: | Recommended hands-on experience with Salesforce Marketing Cloud Intelligence implementation and data analysis concepts. |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/accreditedprofessionaloverview |
Salesforce Marketing-Cloud-Intelligence Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Data Management and Transformation | |
| Platform Configuration and Setup | |
| Insights and Reporting | |
| Data Integration and Modeling | |
| Data Harmonization |
Answering Your Questions About the Salesforce Marketing Cloud Intelligence Accredited Professional Exam
Check three things. First, authorship: the Salesforce Marketing Cloud Intelligence Accredited Professional questions at ActualTestsIT are developed by experts with long experience in this field, and every answer is verified before publication. Second, update discipline: the bank is revised at high frequency, because exam content never stands still. Third, transparency: a free demo lets you inspect real sample questions and the practice interface before paying. Materials that cannot survive those three checks are not worth your money — ours are built to pass them.
The passing score for the Marketing-Cloud-Intelligence exam is 60%, and the registration fee is USD 150. With the fee paid per attempt, thorough preparation is the economical route — consistent timed practice until your scores stay above the passing mark.
The Marketing-Cloud-Intelligence exam is the official examination for the Salesforce Marketing Cloud Intelligence Accredited Professional certification from Salesforce. It measures whether you can apply the published exam objectives to realistic working scenarios, and in a job market where enterprises keep raising requirements, the resulting credential is a clear, verifiable advantage — for job seekers and for employees aiming at the next step alike.
According to the official outline, the Marketing-Cloud-Intelligence exam is structured around weighted domains such as:
- Data Integration and Modeling ()
- Platform Configuration and Setup ()
- Data Harmonization ()
Because the exam evolves, the Salesforce Marketing Cloud Intelligence Accredited Professional practice materials at ActualTestsIT are updated frequently — and the latest version is emailed to you automatically whenever a revision is released during your update period.
Official registration for the Marketing-Cloud-Intelligence exam is available through:
Choose a date that leaves room for a full round of timed practice beforehand — the deadline itself is a powerful study tool.
The Marketing-Cloud-Intelligence exam presents 45 questions within 90 minutes minutes. Rehearsing complete sets under the same time cap trains both accuracy and pacing, and it is the fastest way to find out which domains still need work.
Yes — user experience begins before checkout here. Download the free demo of the Marketing-Cloud-Intelligence exam product to browse real sample content, see how the expert-verified answers are presented, and get a feel for the practice interface. After that preview, the decision is fully yours: if the materials fit, the full package is a one-minute checkout away; if not, the demo cost you nothing. Every demo at ActualTestsIT is free of charge.
Salesforce lists these training resources for candidates:
Official training builds the knowledge; frequent practice with an up-to-date question bank builds the exam-day readiness. The two reinforce each other well.
Recommended hands-on experience with Salesforce Marketing Cloud Intelligence implementation and data analysis concepts.
Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:
A client's data consists of three data streams as follows:
Data Stream A:
- A. It doesn't matter. As long as Data stream A is set as a Parent', the rest of the Data Updates Permissions are irrelevant.
- B. Update Attributes and Hierarchies
- C. Update Attributes
- D. Inherit Attributes and Hierarchies
Correct Answer: D 🗳️
Explanation: Only visible for ActualTestsIT members. You can sign-up / login (it's free).
The following file was uploaded into Marketing Cloud Intelligence as a generic dataset type:
The mapping is as follows:
Day - Day
Web_site_source - Main Generic Entity Attribute 01
Page Views - Generic Metric 1
*Note that 'web_site_key' and 'web_site_name' are NOT mapped.
How many rows will be stored in Marketing Cloud Intelligence after the above file is ingested?
- A. 0
- B. 4
- C. 3
- D. 1
Correct Answer: B 🗳️
Explanation: Only visible for ActualTestsIT members. You can sign-up / login (it's free).
What Is a disadvantage of using a Vlookup formula?
- A. It cannot be used more than once from the same data stream.
- B. It allows classifying data only on a basis of mutual entity keys.
- C. Could extend processing time of data streams.
- D. Can return values only from the same data stream type
Correct Answer: C 🗳️
Explanation: Only visible for ActualTestsIT members. You can sign-up / login (it's free).
What is the relationship between "Media Buy Key" and "Campaign Key"?
- A. One-to-many (one Media Buy Key has many Campaign Keys)
- B. Many-to-many
- C. One-to-one
- D. Many-to-one (one Campaign Key has many Media Buy Keys)
Correct Answer: D 🗳️
Explanation: Only visible for ActualTestsIT members. You can sign-up / login (it's free).
Your client is interested in ingesting the below file:
The client decided to upload the file to a new generic data stream type and map 'Date' to 'Day' and 'Number of Topics' to a generic custom metric.
In regards to the fields 'Meeting Code' and 'Meeting Name', your client is debating several options.
Which two options would you recommend in order to avoid data loss?
- A. 'Meeting Code' will be mapped to 'Main Generic Entity custom attribute'.
'Meeting Name' will be mapped to 'Generic Entity Key' - B. Concatenation of both 'Meeting Code' and 'Meeting Name' will be mapped to 'Main Generic Entity Key'.
'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'. - C. 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Main Generic Entity custom attribute'. - D. 'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'.
'Meeting Name' will be mapped to 'Main Generic Entity Attribute 2'. - E. 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Generic Entity 2 Key'.
Correct Answer: B,C 🗳️
Explanation: Only visible for ActualTestsIT members. You can sign-up / login (it's free).
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